Table 2

Cards used for the choice experiment

Card
identification
Cost (£/day)Efficacy in reducing BMSCC (cells/ml x 1000)Efficacy in reducing CM level (%)Technical support (£/day)
A36300–500<54
B22<3005–104
C22300–500>1011
D22<300<52
E29<300>104
F36<3005–1011
G29300–5005–102
H29<300<511
I36<300>102
  • BMSCC, bulk milk somatic cell count; CM, clinical mastitis.